CMN 2135 Lecture Notes - Lecture 10: Rhetorical Criticism, Reference Group

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Theme is going to come from whatever is most significant in that speech. Can have a para about it but not the focus. Strategies used by speakers and dominant theme that emerges thorough speakers. Trying to discriminate between whats good and whats bad. Rhetorical criticism is an attempt to understand what was happening, some of it would be good and some of it would be points that tell what could be better in the speech not the negative. Talking and understanding about judgments of the speech. We can judge a speech on different grounds good or bad. If youre talking about the ethics of the speech, a speaker may be judged very bad. Hitler, was a very effective speaker, but if you judge him one ethical grounds, then he"s a very bad speaker. If you judge him on impact he was amazing at it, how ever worst of the speakers in terms of ethics.

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