CMN 2148 Lecture Notes - Lecture 7: Abraham Maslow, Organizational Identification, Organizational Communication

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Describe intrapersonal and interpersonal experiences of individuals in organizations. Understand how perceptions of communication competencies affect work satisfaction. Describe the importance of trust for interpersonal relationships. Describe workplace emotion, balance, and interpersonal relationships. Relate individual communication experience to organizational identification, work performance, communication, and job satisfaction. Abraham maslow: behaviour is influenced by internal needs such as safety and security, prestige and self-actualization. Frederick herzberg: descried behaviour as a result of both internal and external motivators. B. f. skinner: viewed reinforcement from the external environment as the primary influence for behaviour. Gerald salanick and jeffery pfeffer: worker"s job attitudes are a function of their communication activities. Human behavior can be motivated and is influenced by rewards in the individuals" environment: behaviour reinforced through positive feedback or tangible rewards will be perpetuated, behaviour that does not receive positive reinforcement will be unlikely to continue. Social information processing theory; gerald salanick and jeffery pfeffer (1978) The individual"s perception of the job or task characteristics.

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