CMN 2152 Lecture Notes - Lecture 3: Washing Machine, Visual Communication, Interpersonal Communication

• School: University of Ottawa
• Department: Communication
• Course: CMN 2152
• Professor: Jozsef Orosz

Document Summary

1+1=3: different pieces of information working together gives the context. Refugee crisis, istvan zsiros 1+1+1=3- 1- people in despair, 1- people in love, 1- contrast between despair and love in black and white, 3- love prevails and overcomes every hardship. Washing machine commercial -different agents appeal to your emotions, not your mind or rationale. A lost puppy (appeals to pity) in danger (appeals to fear) should be rescued (wishful thinking) we are expecting a happy ending- buy budweiser- logical fallacy) Interpersonal communication- synergy works (speech and hand gestures, facial expressions, gaze)