CMN2160 Lecture 1: CMN 2160 Lecture 1 Notes
25 Jan 2018
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[1] james neuliep: summarizes nine dimensions he has found in various definitions, that can be grouped into three thematic categories (historical, systematic, active). [2] severin and tankard: identify three large groupings of definitions; sharing, intentional influence, and inclusive. Intentional influence: assume that shared meaning is not enough, but that there must be proof of an intent to communicate and to ensure appropriate reception of the message. These definitions focus on persuasion and are often connected to psychological studies of stimulus and response, proposing the process by which an individual (the communicator) transmits stimuli (usually verbal) to modify the behaviour of other individuals (the audience). Inclusive: connected to those definitions of communication meant to indicate effects that are not specifically persuasive. These definitions are purposefully vague and all- inclusive.
