CMN2160 Lecture Notes - Lecture 1: Public Sphere, Mass Society, Frankfurt School
Document Summary
Reading media theory: sender/ source, message, encoding, receiver/ destination, decoding, channel, cost-benefit. Liberal press theory: feedback, noise, environment/ context, cultural, political, social, or other variables in environment. To introduce cultural and media industries in 21st century. To examine cultural and media industries and production. To explore the impact of media industries on human behaviours and social relations. Media industries are part of the cultural industries and they include advertising, film, music, publishing, software and computer services, television and radio, and video and computer games. Nowadays, media industries are globalized conglomerates that are assumed to reduce culture to nothing more than products to be bought and sold. Media industries ignore social roles and responsibilities of media and communication such as the role of public service broadcasting. Media industries are not only economic institutions; but, they are about society, culture, and nations.
