CMN2160 Lecture 1: Lecture 1
Document Summary
Music with harmful words has a prime negative effect. A general term that describes the power of media texts and technologies to function as stimuli for audience responses and reactions. Music tends to have a negative effect on the society. Direct effects research how children and video games come lead to children being more violent. A theoretical approach, rooted in psychology, that aims to measure how our thoughts, feelings and actions are affected by media and communications. The media have a very direct power to shape what people do. Agency if you have a lot of agency you can decide what you. In the media approach people have little agency and they are wanna do what you think directly affected by it. Media directly impact"s people"s behavior, they don"t have the agency to stop it from happening. How does it represent and capture a direct sort of affect. The management of collective attitudes by the manipulation of symbols.