CMN2160 Lecture Notes - Lecture 4: Marshall Mcluhan, Cycle Space
17 Apr 2017
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Document Summary
Why does babe refer to the media of staples? (p 64: think media is the channel, red thread like business, culture, transportation. Where are we: how apply to media communications. What do we understand bias: favorites time or space(bias), spectrum, the media and medium itself, de ning on shaping the society. Time-binding culture: oral culture, require brain to memorize the story. !1: innis says this reduce us because it distract us from learning other things, they are static, very practical, spiritual, the medium: the oral medium and therefore impact abstract thinking and memory. 2016 9 29 : con ned geographically, feature: movie, shared knowledge, minimal individuality, collective good, time is experienced in multiple ways, life cycle, space is to be protected, not to be mined. Information being controlled, looking the entire picture, who s meant to rule, you control the medium then you control the world.
