MUS 3308 Lecture Notes - Lecture 8: Social Constructionism, Robin Thicke, Juicy J
23 Apr 2016
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Norms: what is generally accepted by the pop/what is represented as normative in the media. Feminine and masculine behaviours are rooted in socialization practices at a young age. Toy marketing to children: ex: barbies with tiaras and sparkly dresses for girls & transformers who are big and powerful for boys. Rescuebots, big boy brands to little boy hands : toy stores are divided by gender; also transfers to infant toys, relevant because these traits and behaviours are constructed by the media even in childhood and infancy. Even though these gender ideas aren"t actually experienced by many people, they are still normative. Cultural hegemony: power that is idealized and presented as optimum and preferred; also power that is naturalized (power coming from the natural order) Hegemonic femininity features include: fragility, passivity, timidity, emotionality, dependence, and innocence: hegemonic masculinity does not consist of these features. I luh ya papi by j-lo: music video has a role reversal that objectifies men.
