POL 3370 Lecture Notes - Lecture 3: Qualitative Research, Focus Group, Semi-Structured Interview
14 Dec 2019
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How do you design a focus group study: extra steps are needed as compared to other qualitative designs: Project level: mixed/multi-method framework, sampling, standardization of data collection procedures. Group level: role of researcher/degree of moderation. The moderator: researcher or hired professional, balance between control and flow to produce the best results from the focus group. Individual level: same as in individual interview: pull out quotes. Group level: group narrative (overall group agreements/disagreements/thoughts) In depth-interviews are often used method of data collection. Gt answers that you wouldn"t get from a survey, or closed ended questions. Interviews are good when there is no of a setting for the research, example a women experience in a cult. If they are, you then need to ask some key questions to refine your research design: peer to peer interviews to bring down the sense of authority. Usually done when there is little known about the subject.
