PSY 2110 Lecture Notes - Lecture 8: Social Influence, Social Proof, Getback
28 Jun 2016
School
Department
Course
Professor
Document Summary
What is social influence: a change in behaviour in response to the intentional or unintentional influence of others, it may or may not be accompanied by a change in attitude. Video: https://www. youtube. com/watch?v=1gszcbv1-qa (link doesn"t work, have to google it. ) Video: would you fall for that: elevator experiment. Asch paradigm: how individuals yield to or defied a majority group and the effects of such influences on beliefs and opinions. People change their behavior and conform on their behavior level. The three main types of social influence: conformity. A change in response to social norms (no pressure is required) Asking someone what to wear to a party, try to conform to someone else"s view instead of choosing what you want to wear. L like asking someone what to wear for a party: compliance. A change in response to a direct request. Buying something from a store but not really wanting it. L listen to teachers and police officers: obedience.
