PAP 3310 Lecture Notes - Participatory Action Research, 2012 Nfl Season, Scenario Planning
Document Summary
Surveys & public opinion polling: ask about experiences, attitudes or knowledge. Survey research (relationships among variables) cross-sectional, longitudinal and sequential: different types of survey research: cross-sectional, longitudinal, and sequential (not asking the questions to the same ppl but they are asking them again throughout time to compare time). Interview schedule (for tel. and in-person interviews: cost start to go up from tel interviews to in person interviews. Steps in survey research(graziano & raulin, p. 319: determine content area, define population and decide how survey will be administered, develop survey instrument & pretest it. Margin of error and confidence intervals: usually +/- 3% margin at the 95% confidence. What are the results of the survey and what does this mean to the clients. Week 6 oct 15, 2012 case study research. They can be an essential research strategy particularly for understanding complex social phenomena can be used for exploratory, descriptive and explanatory research.