CCT109H5 Lecture Notes - Lecture 7: Perception, Visual Literacy, Universal Grammar

• School: UTM
• Department: Communication, Culture and Technology
• Course: CCT109H5
• Professor: Brett Caraway

Document Summary

Themes: media and technology actively transform. How did their symbols encode their speech and thought: writing is a mark that the other person can understand in a fair degree of vision, humans are active creators of meaning. The word cat , everyone thinks of the same thing. Symbols: something that stands for or suggests something else by reason of relationship, association; especially: a visible sign of something invisible. Process of encoding: transformation of speech (oral) and thought into symbols. Type of symbols produced; signals for which meaning will be attributed or the receiver"s code. Purpose of writing: urge for immortality, predict the future. Graffiti is the name for images or lettering, scrawled, painted or marked in any manner on property. Graffiti is any type of public markings that may appear in the forms of simple written words to elaborate wall paintings. Late 15th century the copying of documents went from the copy desk to the printer"s workshop.