CCT324H5 Lecture Notes - Lecture 2: Fundamental Attribution Error, Choice Architecture, Overchoice
10 May 2020
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President kennedy, popularity increases when he failed: admirable person, seems more human and relatable when they make a, depletion effect mistake, the more decisions made in a day our capacity to make new ones is reduced (see also. Bird in hand": we tend to value a gain we receive now more than a larger gain available in the future (see also short-term bias) Ideometer effect: when an idea causes an unconscious physical reaction. Illusion of control: we overestimate our ability to control events. Illusion of validity: we tend to believe our predictions are valid despite contradictory evidence, ex. product breakdowns. Impact bias (affective forecasting error: we overestimate how happy or sad we will feel in the future about a gains or loss. Head in the sand" avoidance of information that would result in a negative outcome. Inter group bias: we view people in our own group differently than someone in another group.
