ANTB21H3 Lecture : Globalization.docx
Document Summary
From the cultural center to the outpost (big mac everywhere!) Often claims of historical precedence: space-time compression: Everything circulates much faster, space and time have shrunk! Emphasis on social changes that involve advanced technology: increasing intensity of global connectivities. Like in the imagined community that benedict anderson describes for nationalism. Consider moments in social life where people see themselves as part of one world or global community that extends beyond state borders. Several kinds of practices can help create these moments (e. g. Objects we consume (food/cars), mediatized texts (movies/music), foreign news, language of course like speaking english as a global language) How does language ciruculate globally: borrowing words (form and concept)? (e. g. Mcdonalds or magazines: flow of texts? (e. g. Each event of communication in chain of the marquee is at once unique and also partially repeated. When applied to crossing socio-cultural boundaries, as in studies of globalization: Those who believe in diffusion emphasize the formal repetition.
