VPHB39H3 Lecture Notes - Lecture 2: Mimesis

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Document Summary

Ten key words in art history: unpacking methodology. Lecture 2: art and art history, the conversation continues. It"s broad and doesn"t concern itself with history. Analyzing advertisements using the visual culture approach. It"s any material or visual thing that is made by a person(s) and that is invested with social, political, spiritual, and/or aesthetic value by the creator, user, viewer/and or patron. Depicting nature, expressing emotion and opinions, expressing ourselves intellectually in the form of thoughts, delivering a message to an audience. It ties in with cultural and political values that determines what can or cannot be included in the category of art. Form is the physical aspect of art that can be seen to the naked eye. It consists of size, colour, shape, texture, composition, line, rhythm all features of what we call a formal element. Content is the message that the artist wants the viewer to interpret or know.

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