GGRA02H3 Lecture Notes - Lecture 8: Joe Fresh, Banana Republic, Costco
Document Summary
Its never about individual choice, you"re making decis ions about all types of norms and expectations. No one is a true individual, you"ve been influenced since birth. We have a lot of as s umptions of quality as s ociated with place. P lace and location matters immens ely about how companies s ell products. J oe fres h, gap, banana republic, cos tco, walmart all of thes e big major retailers put us into direct contact with the people that produce our clothing. We need to adopt a concept of relationallity and s cale for unders tanding relations hips. Y ou put your clothes on everyday and take them off everyday its one of the mos t pers onal things that you do yet its s o global; its s imple but remarkable. E xample: r ana p laz a c ollaps e. P arent pers pective: b uying clothes for your kids that other kids are making.