MDSB03H3 Lecture Notes - Lecture 9: Absenteeism, Shopping Mall, Shopping
Document Summary
Department store- on slide* hudson"s bay in 19th century this is the product of industrial revolution, consumer society, middle of of the 1800"s. In urban regions of europe, many departments are put under one roof, they have fixed prices and allow for refunds/exchanges. This is opposed to a local store. Example of a dept. store: altman department store in new york. Dept stores provide a new kind of experience: makes shopping a leisurely pasttime/pleasurable activity. Include display windows; huge because of the open indoor environment/windows ie macy"s dept store: has large sections, along the streets: function of looking means: active shopping; it"s a public gathering place. It"s open to you even if you dont buy anything. Selfridge-use scientific educational, theatre/dramatic displays, matching this with their promotions. ie when they designed a plane to fly in their shop and had public demonstration of tv in the windows (to promote the product) We use spectacles today. ie macy"s thanksgiving day parade.
