PSYB57H3 Lecture Notes - Lecture 8: Nim Chimpsky, Bound And Unbound Morphemes, Motor Imagery
Document Summary
Two distinct coding system for representing knowledge to be stored: verbal (abstract, language, imagery (mental picture, what it looks like) Creating a (cid:498)conceptual peg(cid:499) helps link new information more easily. Bower says imagery is not a special coding system per se; rather, it just helps by creating a greater number of hooks that link two pieces of information. Key differentiation with paivio is the bower does not esteem visual imagery as important to memory as paivio does. Perceptual heuristics after visual imagery when looking at map of bc and. Ambiguous images are assumed to be identical in subtle ways. When rotating a whole object, shepard and cooper found that the complexity of an object does not affect time to process but number of rotations did. If you give people enough time to perform mental rotations they can effectively rotate a complex object, but there is big drop off when rotational time required is not accounted for.
