PSYC13H3 Lecture 1: Week 1

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13 Oct 2018
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Learning goal (lg) oft1: you should be able to describe the two major categories of judgment highlighted by oft in which facial appearance has been shown to bias observer judgments. The first category of biased decisions involves leadership selection and rank attainment. Lg oft2: the judgments and biases resulting from facial appearance can be moderated by several factors. For example, people tend to associate political leadership with competence, and military leadership with masculinity, maturity, and low warmth: the relationship between appearances and social choices also depends on the characteristics of the decision-makers. For example, voters differ i(cid:374) ho(cid:449) stro(cid:374)gly i(cid:374)flue(cid:374)(cid:272)ed (cid:271)y (cid:272)a(cid:374)didates(cid:859) fa(cid:272)ial appeara(cid:374)(cid:272)es: one found that republican voters are more likely to vote for candidates who have stereotypically. Providing decision-makers with relevant information can sometimes mitigate the biasing impact of facial appearances: e. g. people rely less on facial trustworthiness to make investment decisions when they have access to information about relevant past behaviors (same for prejudice)

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