SOCB22H3 Lecture Notes - Lecture 10: Human Capital, Old Media, Jiwani

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23 Mar 2017
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A theory that comes from an economic perspective. Human capital: skills humans may acquire (through education, job training, etc. ) that affect their ability to be productive in their job. Related to the idea of rational choice . Ex. that a person"s choices maximize the rewards and minimizes the costs of related to any particular course of action. Men and women calculate how to maximize their human capital investments differently than men because women are able to bear children. This may result in women gravitating towards certain professions. Ex. teachers are usually women and this helps for taking care of their children since they get summers off (no school during summer) Like other institutions (schools, states, churches, etc) The media reflects existing gender differences and gender inequalities, construct gender differences, and reproduces gender inequality by making those differences seem natural" and not socially produced in the first place.

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