PSY220H1 Lecture : psy summary.docx
Document Summary
Conformity: any change in behavior caused by another person. Compliance: a change in behavior that is requested by another person or group. Obedience: a change in behavior that is ordered by another person or group. Informational influence: influence from other people that is motivated by a desire to be correct and obtain accurate info. Normative influence: occurs when people are influenced by other to gain rewards or avoid punishment. Both informational influence and normative influence can happen simultaneously. Social norm: is a rule or guideline about what behaviours are proper and improper in situations. Autokinetic effect: in a darkened room, a stationary point of light will appear to move periodically. Different groups converged on different norms, but usually no more than 2. 5 cm apart from eachothers measurments. When a confederate was introduced, testing with the confederate for the first 50 trials seemed to establish a group norm for the next 50 alone.
