SOC100H1 Lecture Notes - Lecture 4: Mass Media, Human Power, Symbolic Interactionism
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SOC100H1 Full Course Notes
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Document Summary
The mass media are print, radio, television, and other communication technologies that transmit information from few sources to many people. Social media are the apps and websites that allow people to interact and create and share content via cellphone networks and the internet. They allow the transmission of information from many sources to one, few or many people. Human power -> steam power -> wired electric -> electromagnetic -> web-based. 2 top activities of canadians over the age of 14: The protestant reformation (16th century) promoted literacy. Democratic movements (18th century) promoted mass involvement in politics and demand for literacy. Capitalist industrialization (19th century) promoted the search for profit, requiring a literate work force and rapid communication. A theory is a tentative explanation of how observed facts are related. Some theories are complementary insofar as they focus on different aspects of observed reality.
