SOC367H1 Lecture Notes - Lecture 6: Commodity Fetishism, Racial Hygiene, Kitsch
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England & stiell (2008) example of essentialisation (last week) Who employs domestic workers middle upper class (frankenberg link) To begin a social history of soap is to refuse to accept the erasure of women s domestic value under. Erasure of women s domestic value (evident in collins, frankenberg, anderson* imperial capitalism. As domestic commodities were mass-marketed through their appeal to imperial jingoism, commodity jingoism itself helped reinvent and maintain british unity in the face of deepening imperial competition [with germany and the us] and colonial resistance. The cult of domesticity became indispensible to the consolidation of british national identity, and at the centre of the domestic cult. The idea of the domesticated women and domestic space is crucial to strengthening britain and unifying the national identity stood a simple bar of soap. All these private things, socially reproductive in nature, are in the public sphere, covering grimy bottles, tea tins and chocolate bars. metropolis.