Business Administration 1220E Lecture Notes - Lecture 35: Birthday Cake, Key Lime, Bus Advertising
7 Dec 2015
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Business Administration 1220E Full Course Notes
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Business 1220e- lecture 35- marketing math and the 4p"s decision (marble slab. They have more disposable income as they either use their allowance money or have a part time/full time job. They don"t have a lot of family obligations and thus can spend all their earned money on themselves. Go to ice cream stores/caf "s for a social experience (go out with friends and chat over drinks or dessert) Do not pursue the catering option as it does not add to the profitability of the business by a lot. Although the portable slab brings in the most profit with an event, it is very unlikely that there will be a lot of events that have at least 100 guests attending. Display 21 flavors that would attract to young adults (more sophisticated flavors that have the flexibility to be mixed with a variety of different topics) Place the new marble slab creamery in vaughan.
