Business Administration 2257 Lecture Notes - Lecture 2: View Camera, Current Liability, Inventory Turnover
9 Apr 2018
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Ford motor companies products/services include cars (ford, lincoln, troller), trucks, buses, Tractors, auto components, formula 1 cars and rally/sports/tour cars. As for consumer benefits, ford is very clear about the benefits they provide their millions of consumers. One feature that a large portion of ford"s lineup has is their fuel- efficiency and eco-friendliness. The benefit of this that ford clearly shows in their advertisements is the fact that you can spend less time and money at gas stations, allowing them to spend that time with their friends and family. Another benefit that ford users have is their reliability. Almost all ford vehicles have numerous safety features such as side airbags, emergency response braking, rear view camera, etc. All these features make for an overall reliable vehicle which makes for a more relaxing, enjoyable ride. All of these benefits are a huge reason why ford has so many loyal customers that continue to come back and purchase ford vehicles.
