Digital Communication 2001A/B Lecture 6: Lecture 6
20 Dec 2018
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Document Summary
Gamification on facebook (uber and other platforms) cryptocurrency. It blends radical activism with the business culture of idealistic techno-determinism. This means that it embraces capitalism rather than rejecting it. (marwick 25). Merely introducing a new technology does not enhance participation or democracy. The idea that the adoption of technology causes behavioral changes and social effects, regardless of context, is false (marwick 26). The term web 2. 0 began as a marketing ploy to differentiate a new crop of tech companies from failed dot. coms. Web 2. 0 is firmlly grounded in a history of labor that emphasizes creative capitalism, personal fulfillment through work, and entrepreneurialism. [] social media thus has to be understood as a continuation of preexisting cultural forces rather than as deterministically transformative (marwick 27). Jaron lanier on the failure of web 2. 0 https://www. youtube. com/watch?v=aiwiki7ivys. Noah, a short film (2013) walter woodman and patrick cederberg http://www. huffingtonpost. ca/2013/09/11/noah-short-film-tiff-video_n_3908782. html. A short history of zines (barnard college zine library)
