Kinesiology 3457A/B Lecture 11: 3457 Lecture 11

• School: Western University
• Department: Kinesiology
• Course: Kinesiology 3457A/B
• Professor: Anita Christie

Document Summary

Severity of negative consequences is the best way to promote being more safe (ie. the graphics in the prevent-it ad) There is a balance between rewards and consequences. Many factors affect risk taking behaviour such as, age, objective risk, environment, sex, cultural and social in uence, experience etc. Ratings (open ended questions) allow for a value that can be compared. *fewer ratings are better and labeling the ranking is better: observation (1) de ne behaviours of interest (2) de ne people of interest (3) de ne time window (more than 1 may be important) Odds ratio: the odds of an event in one group/condition, relative to the odds of the same event in another group/condition. Odds ratio= odds of event in group 1/odds of event in group 2. Or>1 odds are increased in group 1. Coffee drinkers are 40% less likely than group 2 to get >90% on the test.