Music 1730A/B Lecture 4: 4 Auteurs & Stars

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Approach to distribution, marketing and production of pop. How the artist is situated in terms of genre. How the artist is placed within the music industry. Function in the industry within narratives, fantasy, desire, emotional investment. Economic entities used to promote industry products, mobilize audiences. The criteria of art in rock is the capacity of the musician to create a personal, almost private, universe and to express it fully jon landau. Original songwriting: double entendres, spiritual/mythical content, intensity and desperation. Songwriting factories, brill building as both location and business practice, leiber and stoller. Revenue generated from touring and publishing rather than recordings. 1989-2002 million from songs on radio, in public venues, in advertising, in movies. Pre-1977 recordings released on vinyl and digital formats. New business model of social media, fan culture, youtube video debuts, image management. Just dance and poker face paparazzi the fame 2008. Monster ball tour highest grossing concert tour of all time.

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