Psychology 2135A/B Lecture Notes - Lecture 16: Visual Cortex, Face Perception, Ambiguous Image

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Memory representations that preserve visual &spatial information: what street do you live on, what colour is the house next to yours. One question returns a fact, the other returns and image. Often never accessed: perceptual equivalence, spatial equivalence. Segal &fusella (1970: subjects are asked to form a visual or auditory image, subjects are then asked to detect auditory or visual signals. When visualizing, it is more difficult to detect a visual signal. Increased false alarms for thinking you saw a visual signal. When maintaining an auditory image, it is more difficult to detect an auditory signal. Increased false alarms for thinking there was an auditory signal. Mental rotation roger shepard"s research: mental images can be (cid:498)rotated(cid:499) just like real objects. More you have to rotate something in your mind, the longer it takes you to respond. Mental images have picture-like properties: scanning (stephen kosslyn, zooming in, property verification, neuropsychology.

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