BU111 Lecture 10: Social Responsibilty (cont.)
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Bruntland describes sustainable development as meeting current needs without compromising needs of future generations. Climate vulnerability monitor showed climate change will cost about. Switching from take, make, waste to reuse, reduce, recycle. Compared to 20 years ago, 2x as many americans recycle, buy green products, commute environmentally friendly. Business primarily part of the problem but also part of solution. Solution: increase corporate greening not greenwashing, link back to corporate social responsibility. Human development index (hdi) measures levels of development and poverty. Looks beyond aggregate figure, considered income inequality. Diffuses the issues of social decay, political chaos, terrorism, and further environmental degradation. Innovative business models and leveraging business skills can contribute to social development. Right to be informed labeling, gives lots of info. Right to be heard contact to mention concerns. Right to choose limit monopolistic power. Right to education what is your product about? . Ethics and advertising truthful, no counterfeit brands.
