CS101 Lecture Notes - Lecture 5: Kim Kardashian, Maker Culture, Maker Faire
5 Jan 2020
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It is open book so you can use any notes. Videos: social media and end of gender, crtc let"s talk tv, damsels in distress pt 1, Texts: communication studies encyclopedia entry, hamilton, lipton, theckdath and. Thomas, blidook, ddge, dewing, harowitz, tencer, wagman, penley, pauli, mister. Audience models: media effects: study things like how information flows from the media to audiences. Started after wwi with the introduction of propaganda to study the enemy and also because they wanted to create their own model. Associated with the hypodermic model, media is injecting information into people"s heads (the source, 1 to many communication), and the magic bullet model. Two step flow model of communication: media has ability to affect opinion leaders, resulting in others (followers) having the same opinion. Example: if kim kardashian tweeted about trump her followers might begin to hold the same opinion as her because she has the ability to affect others.
