ACTG 2010 Lecture Notes - Lecture 7: Canadian Content, George Nowlan

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Volvo canada incorporated on 21 july, 1958. After 1959, sales increased and canadian headquarters were built in toronto, setting up a dealer network. 1962, the company began setting up a plant in canada. President of canadian operations, d. w. (pat) samuel was important in the agreement signed. He was supposed to negotiate with the canadian government on the federal and the provincial level. Samuel began discussions with diefenbaker"s minister of finance george nowlan in. Volvo had decided on nova scotia as their location because of relative proximity to. Sweden and its year-round ice-free ports, a prerequisite for a venture which was to be heavily dependent on imports from the home country. The content regulations for automotive production were unrealistic for volvo when they were starting out in canada. Samuel stated that a few canadian parts would be added to the vehicles because almost everything would be shipped from sweden. Little things like painting were being done in sweden.

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