ADMS 2400 Lecture 2: lecture two - 05.16.2012.docx
Document Summary
4 perspectives: process of receiving information (optic illusion, deciding which information that your going to notice, deciding how to process and categorize the information. (culture, background, experience, decide how you will interpret the information. Three factors that contribute to perceptual differences: the perceiver (past experience, setting physical, social context, org context, the perceived person, object or event. We use schemas mental models/framework to help us org information. Manage employees, to take short cuts but that would be a bad idea because it uses bad decision making. influences how we deal with people events. What are the factors that determine how we organize/interpret information: selective attention: only let in a small % of information, 1.