ADMS 4900 Lecture Notes - Lecture 1: Plaintext, Competitive Advantage, Corporate Social Responsibility
Document Summary
Strategic management creating competitive advantages: an overview. An organization"s performance is directly linked to the choices its managers make about their strategy and the organization"s ability to execute this strategy successfully. The decisions and actions organizations undertake to create and sustain competitive advantages that lead them to organizational success. Deciding how much credit or blame should be given to managers implicit assumption is that the leader is the key force in determining an organization"s success. Focus on external factors that may positively or negatively impact a firm"s success. **need to view multiple angles in the study of strategic management. Strategic management consists of the analyses, decisions and actions an organization undertakes to create and sustain competitive advantages: competitive advantages what makes a company"s offerings superior to those of its competitors. Strategic management of an organization entails three ongoing processes: analysis, decisions, actions. Analysis of strategic goals (vision, mission and objectives) Analysis of internal and external environments of the organization.