COMN 1000 Lecture Notes - Lecture 4: Thesis Statement, Canadian Content, Marshall Mcluhan
Document Summary
Advertising is a key vehicle through which newspaper use to make a living. The media takes its form from the larger society which is industrial society. Exam : media as cultural form (very important idea) Innis & mcluhan where cultural society follows media or media took form in the industrial society. To understand canadian media we need to understand the history of canada and their development in that context . In the early 19th century (1800"s), canada was a collection of colonies, lines of communication ran toward the centre of the empire(s) (britain, us). In 1860"s both britain and the u. s. put up trade barriers. In 1867, the government attempted to create an east-west national economy - the national policy. National policy had two key components : a transcontinental railway, a tariff barrier (also settle prairies). Economies of scale (g,s&l p. 74 box 3. 2) exam. Nation building continued communication systems (bind country with ideas/dialogue)