COMN 3751 Lecture Notes - Lecture 8: Ath, Chromecast, Smart Tv
20 Oct 2016
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Chapter 5 disruption: viewing habits of the post-television generation. Television viewing may have had more changes in the past 10 years than the whole 20th century. In the 20th century, changes to the structure of the television industry led to an expansion in content choices and more risqu sexual and violent content (hbo) Remote controls, along with vhs and dvd players failed to instigate revolutionary changes in viewing and content. Even dvrs did not lead to hugely disruptive changes from commercial and state production systems while giving the audience greater freedom as to when they could watch a show or a movie. The internet as brought more transformation on a much greater scale and across a wider variety of audience habits, technologies, and industry innovations. Nielson discovered that 31% of people aged 18-49 spend an average of 39 minutes per day watching television far less than what is normally reported for general population.
