POLI1042 Lecture Notes - Lecture 14: Monopoly, The New York Times, Zynga

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Metcafe"s law when the value of a product or service increases as its number of users expands. C. 1. had different lines , couldn"t travel across all of them. Network externalities when present product or services become more valuable as its installed based expands. Exchange (opportunities) (install base) a network becomes more valuable because its users can potentially communicate with more peo- A. 2. any other product or service that increases the value of the original product. Ex zynga games: network effects don"t continue forever. Can either saturate a market and get all the people you can get or it will become too congested and the value drops off: market characteristics. B. 2. marquee users: all users are not created equal. B. 2. d) wealthy super users of technology writers of nytimes, celebrities. Federal government: best products don"t always win. D. 1. a) hard to go against an established standard, little competition.

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