CAS PS 261 Lecture Notes - Lecture 4: Prison Reform, Stanford Prison Experiment, Demand Characteristics

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Attitudes are usually comprised of three components a, b, & c. Behavioral tendencies - likelihood to do something. Certain things aren"t based on emotion and cognitive thoughts (ex. Some things are based more heavily on emotion (ex. People"s expressed attitudes hardly predicted their varying behaviors. Gathered a wide variety of studies relating to attitudes and behaviors and he came to the conclusion that there wasn"t very big of a correlation between the two. This was later disproven, however there are many factors which can influence it You"re supposed to go with the norm. People probably weren"t giving their true attitude because they felt that the data wasn"t anonymous, they"d be judged, etc. When this was done and compared to times that they didn"t, people were much more likely to display attitudes that are socially unfavorable. Gather lots of instances of behavior and then correlate, which will yield a much stronger relationship.

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