COM CO 101 Lecture Notes - Lecture 5: Media Franchise, Pawn Stars, Neo-Noir
8 Feb 2018
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Original texts: twin peaks, 1990-1991, 2 seasons ofs trial television airing on abc, created by. Transmedia: storytelling where the stories re spread across multiple media/platforms ex: television, lm, novels, comics video games, online serial. Stories whose telling is successfully extended across multiple media industries in order to: financially bene t conglomerates, allow content creators to further express their creativity and contribute to our shared culture. Children"s transmedia franchises like the teenage mutant ninja turtles. World economy phasing into global capitalism with multi national conglomerates. A coordinated system in which multiple pro t centers work under a shared brand name . Pro t centers: a subsidiary of a business that is treated as separate for nancial purposes, while pro ting the main business. Brand name: time warner and the hobbit. A group of companies engaged in different business pursuits under one parent company, increasingly multinational. 1983, 50 companies owned around 90% of us media.
