COM CO 101 Lecture Notes - Lecture 10: Netflix, In Rainbows, Radiohead
Document Summary
Technological determinism: technology has effects on society, billiard ball effect. Social constructivism: technology is shaped by social and cultural forces. The social consequences of technology are shaped by us. 1999- napster, first peer to peer file sharing website. Metcalf"s law. quantify value by number of people on the network squared. Napster was willing to say we can make people pay for the music. They really dropped the ball because people wanted digital music. Digital millennium copyright act- company cannot be sued for activity that it"s users are doing. Dispatch got famous from napster because their music was being exchanged. Radiohead released in rainbows on the internet for free, but they still were number 1 in us, uk, and canada, 2007. They sold more copies of this album than any previous ones. You"ll never stop [piracy] you just have to compete with it -steve jobs.