AREC 202 Lecture Notes - Lecture 2: Market Failure, Externality

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Principle 3: how much? is a decision at the margin. Giving up one good or activity in order to obtain some other good or activity. The costs are benefits gained or lost from choice. Decisions about whether to do a bit more or a bit less of an activity are. Comparing the costs and benefits of doing a little bit more of an activity versus doing a little bit less. One more hour of studying or one more hour sleeping. Marginal decisions are made using marginal benefits and marginal costs. The additional cost from concluding one more unit of this activity. The additional benefit from conducting one more unit of this activity. Anything that offers rewards to people who change their behavior. Examples: charging a toll to decrease congestion. They provide goods and services to others and receive goods and services in return.

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