AREC 202 Lecture Notes - Lecture 6: Marginal Utility, Reservation Price, Demand Curve

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Demand: demand is a relationship between two variables: The price of a particular goof -> price p. The quantity of the good consumers are willing (and able) to buy at this price p during a speci c time period, all other things being equal -> quantity demand qd. This is the horizontal interrelation of the demand curve . Demand schedule: a demand schedule shows how much of a good or service consumers will want to buy at different prices. Law of demand: law of demand: the higher the relative price of a good, the smaller is the quantity demanded during a given period. Buyer"s reservation price/ willingness to pay/ value of something: buyer"s reservation price= maximum willingness to pay: the largest amount the buyer would be willing to pay for a good. Thursday, september 8, 2016: alternative vertical interpretation of the demand curve demand shows relationship between. Marginal buyer"s reservation price for this quantity, p.

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