JOUR 001 Lecture Notes - Lecture 9: Five Ws, News Values

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Jour 1
David Nguyen
Writing for News Media
Fall 2018
College of the Sequoias
Multimedia
Somethings never change
Accuracy, fairness, objectivity
News values
5 w’s and how
‘complication’ and ‘resolution’
No. 2 rule: Don’t be boring
Some things are still evolving
Technology is so new and evolving so quickly, that there needs to be something else to get
audience attention
Platform specific
Different versions of a story for different devices
Print readership is different from online readership
Reading habits change from device to device
Attention spans get shorter as the screens get smaller
Platform Agnostic
Same content all devices
Online readers aren’t so different from print readers
‘a good story is a good story’
Readers, especially younger ones, have grown used to small screens
Devices will keep changing and evolving anyway
Customized content
Offering the same news content in multiple formats
Carters to personal preferences
Text and video (maybe audio) offered side by side as alternatives
Redundant on purpose
Customized Content
Advantages
o Simplifies reporting process
o Competes directly with tv
o Maximizes advertising option
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Document Summary

Technology is so new and evolving so quickly, that there needs to be something else to get audience attention. Different versions of a story for different devices. Print readership is different from online readership. Reading habits change from device to device. Attention spans get shorter as the screens get smaller. Online readers aren"t so different from print readers. A good story is a good story". Readers, especially younger ones, have grown used to small screens. Devices will keep changing and evolving anyway. Offering the same news content in multiple formats. Text and video (maybe audio) offered side by side as alternatives. Advantages: simplifies reporting process, competes directly with tv, maximizes advertising option. Disadvantages: formats cannibalize" each other, demands more newsroom resources, video not as popular as expected. Text and video combine together to tell one seamless story. Compliment instead of compete with each other. Advantages: dynamic experience, allows reporters to choose best medium.

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