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Class Notes for MGMT 386 at Eastern Michigan University (EMU)

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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 8: Cost Leadership, Product Differentiation, Resource-Based View

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20 May 2018
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 15: Specific Performance, Balanced Scorecard

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20 May 2018
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 16: Cost Leadership, Strategic Management, Market Segmentation

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20 May 2018
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 6: S.M.A.R.T.

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20 May 2018
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 4: Strategic Choice, Strategic Management, Competitive Advantage

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20 May 2018
0
A firm"s theory about how to gain competitive advantages. Objectives of the strategic management process specific, measurable targets the things a firm
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 12: Financial Audit, Swot Analysis

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20 May 2018
0
The art and science of formulating, implementing, and evaluating cross-functional decisions that enable an organization to achieve its objective. Strat
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 1: Cost Leadership, Competitive Advantage, Product Differentiation

OC24469886 Page
20 May 2018
0
Cost leadership generate economic values by having lower-cost products/services than competitors. Differentiation generate economic value by increasing
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 2: Myofascial Trigger Point, Market Environment, Natural Environment

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20 May 2018
0
Environmental scanning the monitoring, evaluation, and dissemination of information from the external and internal environments to key people within th
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 7: Pest Analysis, Strategic Choice, Jetblue

OC244698817 Page
20 May 2018
0
A firm"s theory about how to gain competitive advantages. Ability to create more economic value than rival forms. Specific measurable targets that indi
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 14: Market Segmentation, Strategic Management, Capital Market

OC244698816 Page
20 May 2018
0
A company or division of a company that focuses on a single product offering or market segment. Industrial organization model views the external enviro
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 10: Statistical Process Control, Strategic Planning, Strategic Management

OC244698814 Page
20 May 2018
0
Monitoring and evaluating external opportunities and threats in light of a corporation"s strengths and weaknesses. Research suggests that strategic man
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EMUMGMT 386FrySummer

MGMT 386 Lecture Notes - Lecture 11: Pest Analysis, Iso 9000, Jetblue

OC24469889 Page
20 May 2018
0
A firms theory about how to gain competitive advantages competitive advantage ability to create more economic value than rival firms. What is the proce
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