PSYC 1101 Lecture 1: Psych notes 11-18
Document Summary
Conformity: the tendency to change our perceptions opinions, or behavior in ways that are consistent with group norms (when people are free to do as they please, they tend to imitate each other) Explicit or unspoken rules about how we should behave. Scherif study (little light that isn"t moving, ask a group of three how many inches it moved); typically the outlier that comes to agreement with the norm of the group. Asch conformity study (in a group of six people, asked to judge the length of the line, only one is a real subject, the rest deliberately give wrong answers)- subjects went along 37% of the time; 25% never conformed; and those who conformed, 50% conformed for at least half the critical presentations; if the difference between the right and wrong answer is small, then people are more likely to conform. Compliance: talking fast and catching people off guard means getting higher rate of compliance, language of the request.
