JL MC 101 Lecture Notes - Lecture 6: Smart People, Making Money, Time Shifting

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Tele(cid:404)ision is the numbe(cid:364) (cid:728) sto(cid:364)(cid:411)telling medium tod1(cid:411) Big th(cid:364)ee net(cid:405)o(cid:364)ks h1(cid:404)e lost (cid:732)(cid:727)% of 1udience since (cid:728)(cid:736)(cid:735)(cid:727)"d. Fcc (cid:405)ould not 1llo(cid:405) ne(cid:405) je(cid:364)se(cid:411) to h1(cid:404)e t(cid:404) st1tions bec1use of its p(cid:364)o(cid:410)imit(cid:411) to ny. The popul1(cid:364)it(cid:411) of tv h1d 1 neg1ti(cid:404)e imp1ct on othe(cid:364) medi1. Thought it could (cid:364)epl1ce te1che(cid:364)s in educ1tion. But no cig1(cid:364)s 1nd no no smoking signs. At this time net(cid:405)o(cid:364)ks t(cid:411)pic1ll(cid:411) h1d one huge sponde(cid:364) (cid:806)ie. c1mel(cid:807) This 1llo(cid:405)ed mo(cid:364)e sponso(cid:364)s to be 1p1(cid:364)t of 1 net(cid:405)o(cid:364)k so no one comp1n(cid:411) h1d too much po(cid:405)e(cid:364) Ve(cid:364)(cid:411) che1p to p(cid:364)oduce 1t the time. This full(cid:411) ended sponso(cid:364)s c(cid:364)1z(cid:411) 1mounts of cont(cid:364)ol. Telst1(cid:364) (cid:405)1s the fi(cid:364)st s1tellite to be1m sign1ls f(cid:364)om sp1ce. Vc(cid:364) bec1me popul1(cid:364) (cid:405)hen sup(cid:364)eme cou(cid:364)t (cid:364)uled to 1llo(cid:405) home t1ping 1nd mo(cid:404)ie (cid:364)enting. Time shifting - choose (cid:405)hen (cid:411)ou (cid:405)1tch. B1ck ended comme(cid:364)ci1ls (cid:806)mo(cid:364)e 1t end once (cid:411)ou 1(cid:364)e hooked, less 1t beginning to get (cid:411)ou into it(cid:807)

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