ECON 1 Lecture Notes - Lecture 16: Collaborative Software, Andrew Mcafee
Document Summary
One of the biggest problems companies face is coping with the abundance of technologies in the marketplace. General managers have a hard time figuring out which technologies to use and how to implement them successfully. Executives try to delegate, outsource, rent, rationalize, minimize, and generally remove it from their already long list of concerns. The writer believes that executives have three roles to play in managing it: Executives must stop looking at it projects as technological installations and start looking at them as periods of organisational change that they have a responsibility to manage. A good model or theory does two things: Within categories it makes statements of cause and effect. One way to build a comprehensive model is to place it in a historical context. Economist and business historians agree that it is the latest in a series of general-purpose technologies (gpts) Gpts innovations that are so important that they cause jumps in an economy"s normal march of progress.