MAC 325 Lecture Notes - Lecture 12: Eternal September, Web 2.0, Ebay
Week 2-2 Baym Chapter 1: Digital Media Class 2/8/18
● History of Computing (Continued)
○ Apple learns of Xerox’s technology & buys them out (1984-1985)
■ Microsoft Windows follows shortly after
○ Digital Age (Mid-Late 80s)
■ GUI becomes standard - computers look familiar from one to
another
■ Starts to be for regular citizens - less about computing
○ Rise of Mobile Media (1990-Present)
■ Mobility-mid 2000s
■ Macbook released 2006
● History of the Internet and Social Media
○ Origin - Packet Switching (1961)
■ ARPA (1958) Advanced Research Projects Agency / DARPA
(Defense)
■ How can you make sure the government can still communicate if
there is a nuclear bomb? - SOMETHING SIMPLE
■ Break information into small simple chunks (packets) contain very
simple information - 1s and 0s
■ The ons and offs are easy to replicate and put back together
whereas sound waves are difficult to take apart and put back
together
○ TCP/IP (1970s) “Transmission Control Protocol/Internet Protocol”
■ Protocol = linguistic rules the computer follows to read 1s and 0s
■ Becomes adopted by Microsoft 1995 - standard protocol for
computers to talk to one another
■ LAN “Local Area Network” - DIAL UP
○ Usenet: online bulletin board for people to discuss topics
■ Post a preliminary finding of physics experiment - small
community
○ Early Connections / MUDS / MOO / World of Warcraft / Precursor to Chat
Rooms
○ HTML and the World Wide Web (1989-1992)
■ E.g. <b>Hello, World!</b>
■ Let’s you put certain tabs in your messages to create images /
different pages / different type face
■ “HyperText Transfer Protocol” (HTTP)
■ The World Wide Web is born - and the browser is free so a lot of
businesses adopt it
○ Dynamic forums are the next level Usenet boards - some of these are still
around like Reddit
■ AOL Chat Rooms
Document Summary
Week 2-2 baym chapter 1: digital media class 2/8/18. Apple learns of xerox"s technology & buys them out (1984-1985) Gui becomes standard - computers look familiar from one to another. Starts to be for regular citizens - less about computing. History of the internet and social media. Arpa (1958) advanced research projects agency / darpa (defense) Break information into small simple chunks (packets) contain very simple information - 1s and 0s. The ons and offs are easy to replicate and put back together whereas sound waves are difficult to take apart and put back together. Protocol = linguistic rules the computer follows to read 1s and 0s. Becomes adopted by microsoft 1995 - standard protocol for computers to talk to one another. Lan local area network - dial up. Usenet: online bulletin board for people to discuss topics. Post a preliminary finding of physics experiment - small community.