MKT 317 Lecture Notes - Lecture 2: Organizational Chart, Workflow, Job Analysis
Document Summary
Organizational analysis -> workflow analysis -> job analysis -> job design. Centralization: degree to which decision making authority resides at the top of the organizational chart. Departmentalization: degree to which work units are based on functional or work flow similarity. A way of understanding the inputs and tasks necessary to produce an output of predefined quality and quantity. The process of getting detailed information about a job in order to match job requirements with the right people. Why is it important that managers understand and are involved in the job analysis process: understand what work needs to be done, accurately judge performance, make more accurate selection decisions. Methods: position analysis questionnaire, occupational information network (o*net, management evaluations. The process of defining the way work will be performed and the task that will be required in a given job. Job design & satisfaction: (cid:862) (cid:272)ie(cid:374)tifi(cid:272) (cid:373)a(cid:374)age(cid:373)e(cid:374)t(cid:863), o(cid:374)e (cid:271)est way, task specialization and repetition.
