COM 200 Lecture 1: Public Speaking Midterm Study Guide

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Aristotle believed audiences listen to and trust speakers who show a positive ethos. Postive ethos: competence: knowledge about the subject, good moral character: trustworthiness, honest presentation of the message, no ulterior motives, goodwill: attitude of respect toward the audience, concern for common good. Providing most useful & relevant information on the topic. Greatest good for the greatest number of people . Duty to do what is inherently right. Doing what is right is more important than good outcome. Individualistic cultures vs. collectivist cultures: needs of individuals vs group. Individual: needs of individuals emphasized rather than group (us, western europe: collectivist: personal needs are secondary to those of larger group (china, japan, korea) Uncertainty avoidance: feeling threatened by ambiguity, high uncertainty avoidance culture is more rigid (example: british education system, not flexible, hierarchy) Power distance: seeing inequality/authority as normal (high power distance: arab countries, Masculinity vs. femininity: value of traits typically male or female. Chronological o ex. evolution of the internet.

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